Alive Co.

Platform: Squarespace
Copywriting & Photgraphy: Client supplied


Alive Co. is a modern clinic specialising in body contouring, fat freezing, HIFU and complementary treatments. They needed a professional website that clearly explained their services, addressed common client hesitations, and positioned the business as credible and approachable in a competitive aesthetics market.

The opportunity was to move beyond a purely promotional website and create an informative, trust-led experience that supports informed decision-making.


 

Our Approach

The website was designed to balance warmth and authority, reflecting Alive Co.’s inclusive philosophy while maintaining a clinical, professional tone. Content was structured to guide users from brand values through to treatment education, results, and next steps.

Particular attention was paid to user experience, ensuring services were easy to navigate and treatment information was clear without being overwhelming. The platform was selected for ease of ongoing management, allowing the team to update content, pricing, and imagery as the business evolves.

SEO fundamentals were considered throughout, with clear page structure, logical headings, and service-focused content to support search visibility over time.

How We Delivered It

The project began with planning around brand positioning, service structure, and user flow. From there, the site was designed and built to present Alive Co.’s offerings in a clear, approachable way, incorporating before-and-after imagery, service detail pages, and strong calls to action.

Revisions were completed collaboratively to ensure the tone and structure felt aligned with the clinic’s values. The site was then prepared for launch with testing across devices, followed by handover and guidance so the team could confidently manage the website moving forward.

Schedule a Call

Looking for a more considered approach to your website?

If you value clear thinking, thoughtful design, and a site that reflects the professionalism of your business, you should get in touch.

Kirstie Pallier

I’m Kirstie Pallier, the heart and hands behind BYKP Website Design, a boutique studio where I’ve brought over 400 websites to life for brands across diverse industries. My passion lies in crafting custom, conversion-focused websites on Squarespace and Shopify that don’t just look beautiful but work hard to elevate your online presence.

With years of experience, I approach each project uniquely—blending strategic insight, clean design, and technical precision. Whether it’s a full website build, a seamless eCommerce store, or custom code for that perfect touch, I’m dedicated to creating digital experiences that align with your goals, prioritise user experience, and reflect modern, accessible aesthetics.

I believe a website is your digital storefront, inviting and built to perform. My client-first approach ensures we collaborate closely to turn your vision into a reality that engages and converts.

https://www.bykp.com.au
Previous
Previous

Eyes at Optometry