About

Hi, I'm Kirstie. I'm the whole team.

BYKP is a one-person studio, and that's the design, not the limitation. The person who researches your market writes the strategy, builds the website, and answers the phone two years later already knowing how every piece fits.

Kirstie Pallier, founder of BYKP, seated on a rattan chair and laughing, in a cream top and tan pants

Kirstie Pallier

Founder, BYKP

BASED

Dunsborough, Western Australia

WORKING WITH

Founder-led businesses, WA & beyond

PLATFORMS

Squarespace Circle Platinum · Shopify Partner

ENGAGEMENTS

Strategy-led, most ongoing

01The Story

BYKP is literally "by KP". The name is the promise.

I've been building websites for seven years, most of them for businesses across the South West: wineries, clinics, builders, jewellers, gift stores. Somewhere along the way a pattern became impossible to ignore.

The websites that really worked were never the ones where I'd just been handed a brief.

They were the ones where the thinking came first, where the strategy shaped the build, and where the relationship kept going long after launch day.

So BYKP was rebuilt around that pattern. Fewer projects, taken deeper. Strategy in every engagement, no exceptions. Results measured honestly and published when they mean something. The case studies on this site aren't a highlights reel. They're the method, shown working.

In their words


What impressed us most was Kirstie's patience, creativity and attention to detail throughout. She was always happy to answer questions, make adjustments, and offer suggestions that made the website even better than we had imagined.

Nic & Ari

Miki Jewellery, 2026

Let's talk

The thinking, the website, and everything after it. All in one place.

A relaxed, no-pressure conversation about where you're headed.