Website Design · Perth

Strategy-led website design for Perth businesses.

BYKP builds websites for founder-led Perth businesses that have outgrown their digital presence. The thinking first, then a Squarespace or Shopify build, then the channels that make it earn its keep. One person, whole system.

★★★★★ 5.0 on Google · trusted by WA founders

I'm based in Dunsborough, and a good chunk of the businesses I work with are in Perth. It's never been a problem, because the work that matters happens in conversations, research and decisions, not in someone's office.

Every engagement starts by understanding your business properly: who actually buys from you, what they're searching for, and what the website needs to do commercially. That strategy shapes everything that gets built, and it's the same process whether you're in Subiaco or down the road from me.

How it works from here

The thinking comes first. Even from three hours south.


Niche Medical

HEALTHCARE · STRATEGY+ STORE + ONGOING

A decades-old supplier, effectively invisible online. The rebuild, the store, and the relationship that outlasted both.

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MiKi Jewellery

E-COMMERCE · STRATEGY + REBUILD + ONGOING

A national brand hiding behind a small website. A Shopify rebuild that put the designer back at the centre.

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Down South Physio

HEALTHCARE · STRATEGY+ REBUILD + ONGOING

A clinic that had outgrown its own website. A guided pathway that lands every patient with the right physio.

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the LemonTree

E-COMMERCE · STRATEGY + REBUILD + ONGOING

A much-loved gift store nobody could find online. A Shopify rebuild around the way people actually shop: for gifts.

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Phil Kelleher Homes

CUSTOM HOME BUILDING · STRATEGY + BUILD + ONGOING

25 years of award-winning homes, almost none of it visible online. A portfolio built to attract the right enquiries, not the most.

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Cullen Wines

WINE & HOSPITALITY · STRATEGY+ REBUILD + ONGOING

One of Margaret River's founding wineries, farming biodynamically for decades, selling online like everyone else. A store rebuilt to carry the legacy.

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What the work looks like

Built on Squarespace and Shopify. Shaped by strategy.


No templates dressed up as design, and no bloated platforms you'll need a developer to touch. Every build is designed around what the strategy revealed — your customers, your positioning, your goals — and handed over with training, so the site is yours from day one.

Custom websites you can actually run


For Perth retailers and product businesses, I design Shopify and Squarespace stores structured around real buying behaviour, not a default catalogue layout.

E-commerce built around how your customers buy

+180%

Niche Medical's online orders at peak — nearly triple the launch forecast


SEO built in, not bolted on

Keyword research happens before the build, so your site architecture and content are shaped around what Perth customers genuinely search for — not retrofitted after launch.

+134%

Niche Medical's search visibility in the five months after launch

One person, the whole way through

No account managers, no handoffs, no junior designer you've never met. The person who researches your market writes the strategy, builds the site, and answers the phone two years later.

Who you'll actually work with

Why Perth businesses look three hours south.

Built to produce, not just to look right

Every site has a commercial job. Results are measured against the strategy and published when the data has matured — not before.

A relationship, not a transaction

Most of my clients are ongoing ones. The site going live is the starting position, and the businesses I work with tend to stay.

Fair questions, straight answers.

The things Perth businesses usually want to know before booking a call.

Let's talk

The thinking, the website, and everything after it. For Perth too.

A relaxed conversation about your business and whether this process is the right way to get where you're going. No pitch deck, no pressure.

30 minutes, with the person who'd do the work.